UX Research Services

Yzzi Research offers a variety of UX research services. Contact Imani Nichols if you are interested in working together.

Focus Group Moderation

Asking a group of your customers questions about your product, service, company, or ideas.

User Interviewing

Speaking one on one with your customers about their experience with your product or service.

Card Sorting

Moderating sessions with your customers as they suggest information structure for your website or app.

Usability Testing

Overseeing your customers as they interact with your product by completing purposefully-selected tasks.

Survey Research

Creating a survey to collect data from customers.

Journey Mapping

Mapping your customer’s journey and contextualizing your product or service within this journey.

 

Personas

A semi-fictional representation of your customers and their needs, wants, pain points, and demographic backgrounds.

Contextual Inquiry

Going where your customers are and observing how they behave with your product or service in their natural environments.